This Multi Content Marketing Strategy blog covers Step 1 ‘Attracting Your Ideal Client’ from the eBook ‘Ultimate Guide To creating 22 Content Assets’ and is part 1 in a series of 8.
Welcome to the ultimate guide to multi-content driven marketing where you will gain a deeper understanding of how to use content to generate highly qualified sales leads that can be converted into ideal buying clients.
When it comes to creating content, you simply do not have enough time. As a business owner, your time is incredibly valuable and needs to be used on activities that grow your business. Even though blogs, social posts, press releases, YouTube videos, emails, quizzes, eBook’s, webinars, workshops and 5 day challenges all grow your business, they need to be created and delivered on a consistent basis. Creating random pieces of content simply doesn’t work. The algorithms will always be against you which means you are fighting a losing battle.

My name is Christian – I’m the owner of Fresnel Evergreen and creator of ‘The Growth Funnel Journey’. This is the fastest way to create 22 different content assets. Assets that are all in your own words and focused on attracting your ideal clients and converting them into sales.
It’s the perfect combination of SEO Marketing and Sales Content. All delivered across your social media platforms, combined with laser focused advertising and a unique LinkedIn sales strategy. These 22 content assets drive engagement, enhance reputation, increase the visibility of your business and generate consistent sales.
This Blog is part of our eBook Guide – Click to read the full guide:
Content needs SEO and SEO needs Content. And your content needs a LinkedIn sales strategy. The challenge is – How can you combine all three without it costing a fortune? and how can you avoid it taking up all of your time, money and effort?

Creating consistent content is the backbone of your marketing and your brand reputation hinges on its quality. How can you achieve consistency? Where do you find additional talent to assist with your content creation? And how in the world do you scale your content creation to meet the growing and evolving needs of your customer base.
The answer is simple – you need to embrace a multi-content driven marketing strategy.
But before we start. I’d like to ask you a few questions, just to make sure you’re in the right place!
Do you want your content creation strategy to be easy and fast? Do you want all of this done with one company? Do you like the idea of someone else creating your blogs, social media posts, quiz, emails, YouTube videos, press releases, eBook, webinar, workshops, online courses, advertising and LinkedIn sales strategy?
Do you think your business would benefit with 22 x different assets? Do you want someone else to upload them all to your website and social media platforms?
Do you need help with your advertising campaigns? Do you need help to create a LinkedIn sales strategy? Do you want your content to generate consistent and predictable sales?
If you answered yes to any of those questions, then the Growth Funnel Journey will be exactly what you need. It will change everything as it has for me and the business owners I mentor.

When it comes to creating consistent content for your business, I get it – you do not have the time to spend endless hours in front of a screen typing away.
Even if you do create your own blog posts, you also need to create social posts, press releases, YouTube videos, emails, quizzes, eBooks, webinars and workshops.
Then you need to use your blogs and social posts to drive traffic into your lead magnets. Or start running multiple advertising campaigns so you can generate consistent sales.
These 22 multi-content assets are compelling and useful to people interacting with your brand for the first time.
They help you to establish your business as a thought leader with authority in your niche.
Your content assets create a great first impression, they are very marketable assets that help you generate backlinks and shares. They help you show up when your ideal clients are searching for the solution to their problem.
FACT: You need these 22 X Multi-Content Assets to generate awareness and convert traffic into sales.
The Growth Funnel Journey
Unfortunately, if you are not prepared to create and use these 22 x content assets, you are wasting your time, money and effort. My blog series will help explain exactly why you need these 22 x content assets. They will explain how we do it all for you so you can save your valuable time, money and effort.
When it comes to creating your content we use our ‘SEO Content Creation MAP’ to plan out your ideal clients purchasing decision journey. Then we interview you with our ‘SEO Content Creation Questionnaire’and use your answers to create 22 x content assets.

This means your personal knowledge and experience can be represented within your content assets. Allowing you to create consistent content for your ideal clients to consume.
Your answers will be integrated with your keywords to create fully SEO ready content. You can even use the content for your Homepage and Product or Service page.
This SEO multi-content driven marketing strategy will help you rank for your keywords and start attracting your ideal clients.
We use your answers to create; Blogs, Social Media Posts, Emails, Quiz, eBooks, Webinars, Workshops, Press Releases, Online Courses, Advertising and your LinkedIn sales strategy.
These content assets enhance your SEO ranking and awareness, making sure you get found by your ideal clients as they search for the solution to their problem.
Once your SEO traffic increases you can use your eBook, quiz, webinars and workshop lead magnets to convert them into interested email subscribers. Building a community of highly qualified sales leads.
Your email sequences will build trust, relationships and prove that you are an authority within your chosen field of expertise.
Once you build a community of interested email subscribers you can easily interact with them. Making it easier and faster to convert them into a steady and predictable flow of ideal buying clients.

You will be able to completely do this yourself without having to rely on expensive copywriters, editors and SEO agencies.
Follow our step by step guide to creating a multi-content asset map. Answer some questions and let us do the rest. Sit back and watch your rankings steadily improve and your sales increase.
You don’t need any specific training, you don’t have to be an SEO expert or a professional content creator. We provide a complete SEO content creation service that is perfect for you, even if you have no previous experience.
We use your answers to create your multi-content marketing strategy within this step-by-step process.
CONCLUSION:
One common component of any SEO strategy is your content creation. Content creation takes a lot of time and effort, especially when it comes to creating the right kind of content that attracts your ideal clients. The Growth Funnel Journey is a done for you system that builds 22 content assets that bring clarity to your content so you become visible and attract your ideal clients. Then it brings focus to your content so you convert your traffic into interested email subscribers. Then it delivers action to your content so you build a community of highly qualified sales leads who convert into ideal buying clients.
We help you build a fully SEO optimised multi-content driven marketing strategy. Making it possible to attract your ideal clients and convert them into sales. Discover the 22 x content assets that make this possible:
