The Low-Tech and “No Funnel” Method I Use to
Turn One Weekend into
6-Figures in Profit
Using a Simple “Weekend Workshop”
The Fastest and Most Reliable Way I Know How to Turn Knowledge Into an Online Course that Sells
From the Desk of Mike Shreeve
Dear Friend,
Do you want to see how to add 6-figures in profit to almost any business in just one weekend using a simple “Weekend Workshop?”
If you’ve been thinking about launching an online course or expanding your business, this workshop method might be what you’re missing.
This works especially well if you’re in the business of helping people or teaching others (even if your business isn’t selling online courses or information yet).
I’ve been launching online courses for myself since 2013, and this is the fastest, most reliable method I’ve ever used for creating a course that sells.
The worst mistake I see people making is putting their heart and soul into an online course, offer, or online education “branch” of their business before they even know if they will get sales.
To avoid wasted time, effort, and uncertainty in my business, I developed The Weekend Workshop Method you see on this page. This is…
I’m about to give you a clear plan for developing an online course idea, testing it, and enrolling students before you create a single lesson.
Unlike a traditional “course launch,” your workshop can be up and selling in under a day!
This way, you know your idea “works” because it can sell before you plan or record a single lesson.
This is a “low-tech” method too. All you need is an idea (I’m actually about to give you 101 workshop ideas as a bonus), a Zoom account, and a way to take payment.
Anyone who wants a low-effort, high-reward way to expand or a “quick win” this month that can eventually turn into a 7+ figure passive revenue stream…
Business owners who are ready to turn in-person services into an online business (like health professionals or skill educators)…
Subject matter experts looking for a fast, low-tech, and no complex “funnel” way to turn their knowledge into a business…
You’re ready to turn your expertise or knowledge into an online course, but you want to make sure your ideas will actually sell so you don’t waste time and effort…
And anyone who has a list of email contacts just sitting around and wants an easy and rewarding way to monetize their list and serve their subscribers better.
You don’t need complex website changes (or any website at all to get started)...
You don’t need a complex “funnel” to make it work (just a Zoom account and a method to take payment)...
You don’t need to create any content until after you sell seats to students…
You don’t need to come up with exactly what to put in your workshop or create more than an outline before hosting (your students will help with content)...
And you don’t even need ads unless you’d like to run them (I’ll actually give you a $1/day ad strategy inside this course)…
I’ve used Weekend Workshops to help add a new revenue stream to almost every type of business. From fitness studios, dance classes, and yoga practices to experts sharing their knowledge and helping others…
…the only requirement for success is a skill you can teach, expertise and knowledge you can share, or a passion for helping others accomplish their goals.
Just take a look at the types of businesses this method can work for…
Coaches
Subject Matter Experts
Music, Yoga, and Dance Studios
Freelancers & Service Providers
Teachers of Skills, Trades, or Crafts
New Course Creators
Advisors and Consultants
Education-Based YouTuberss
Fitness and Health Professionals
Affiliate Marketers
Brick and Mortar Businesses
And many, many others…
I developed the Weekend Workshop Method for my writing coaching business several years ago. I’ve been using it since to open new revenue streams for my businesses whenever I want.
Here’s how it works…
One reason I use this method is that I can pre-sell seats in a workshop before creating anything.
That way, I know that my idea for a new course or offer "works" before I put any effort into making the course itself.
These sales came in before I even created a single lesson.I sold seats in the workshop first. Then, I held a live workshop session with my new students to deliver the course content and "create" the course.I call this a "Weekend Workshop" because I usually hold the sessions on a weekend. During these sessions…This is my favorite part.
Using the Weekend Workshop Method, your students can help you create course lessons, topics, and materials. They’ll help you create a better online course than what you’d create on your own. It’s pretty simple really… Unlike a traditional course launch where you develop lessons in advance and record them (this is a guessing game)… …the Weekend Workshop uses a system of student feedback and student-driven content creation to ensure students are getting what they actually want (not just what you might think they want). You don’t need to wonder: “What do I create?” or “What do I talk about?” or “What do my students need from me?”If your goal is to help people, this is a perfect method for you. If you want to really make an impact and change lives with your knowledge, expertise, and advice…There is no better way to connect with your students and help them than a workshop environment where they can share what they need from you. You’ll get instant feedback from students. They’ll tell you what you need (I’ll show you how to ask even before your workshop starts). Plus, you’ll be creating something that you know will sell again! It will be perfect for future students because it was created with student input.Once I hold a live workshop and get paid to create my offer with the help of my students…
…I then turn the offer into an evergreen, automated, and always-selling online course that brings in regular sales with no extra work. This is the most simple process I’ve ever seen - in my 13 years of launching stuff online - for creating online courses fast and making sure your ideas work. And the best part is that you can rinse and repeat this process as often as you need!The beauty of this launch model, from start to finish, is that it can be done in 3 days or less.
By this time next week you can…Turn your knowledge and expertise into a Weekend Workshop…
Open a brand-new “branch” of your business selling knowledge and courses with ZERO overhead (or even start your very first business)...
Pre-sell your workshop for up to $400 - $2,000 per seat (I’ve hosted multi-week workshops for $5,000 or more)…
Deliver your workshop over two half-day sessions while getting student help to create amazing content…
And then turn your workshop recordings into an always selling online course…
…all after just an hour or two of planning.
If you’re concerned about what to cover in your workshop, don’t worry. Inside the Weekend Workshop, I’ll show you how to get your students to tell you what to include.
If you’re worried about getting new people to your workshop, I’ll give you proven strategies to enroll students in your workshop for just $1/day in ad spend. And if you’d like to scale but don’t want to put time into hosting a new workshop every month, I’ll show you how to automate your workshop (so it sells automagically 24/7/365 with no input from you). Ready to learn more? Awesome! Here’s a look at what’s included in The Weekend Workshop…Introducing
The Weekend Workshop
How I Turn One Weekend into 6-Figures in Profit Using a Simple “Weekend Workshop”
All for Just $47!
Here’s a Closer Look at What You’ll Get in this On-Demand Video Course & Workshop Launch Toolkit:
How to Plan a Workshop That Sells
What I love the most about this Weekend Workshop method is that you don’t have to spend weeks (or months) putting a course together.
You can develop an idea fast, plan your workshop in an afternoon, start selling seats, and even have your attendees help you create the assets needed to turn your workshop into a course…all in a matter of days.
As I show you the difference between workshops, courses, group coaching programs, and other types of online offers and business models, you’ll learn…
What workshops are and how to use them in your business…
Get recording access to an actual 2-day workshop I held that has generated more than $350,000 in sales…
Examples of workshops that could grow your business…
And more!
If you’re wondering “what’s the best way to grow an online course business?” don’t skip any of the video lessons in this section. I’ll walk you through today’s most popular strategies and help you make sense of all the different types of courses, programs, memberships, workshops, challenges, template packs, toolkits, books, and more that you see out there.
How to Pick a Workshop Topic that Sells
Follow along with a guided workbook and over-the-shoulder video lessons as I show you how to come up with workshop ideas and the process I use to determine if they’ll sell.
I’ll share examples of workshop ideas that have worked in the past and you’ll start to come up with topics and ideas of your own.
As you pick your topic and come up with ideas for your workshop you’ll learn…
How to know in advance if the topic you’ve chosen will sell…
How to do competitive research to come up with endless ideas…
How to name your workshop so it’s easier to sell...
How to pick the right topic that will turn buyers into repeat, long-term customers or clients…
And more!
By the end of these video lessons, you’ll have a topic, be excited about teaching it, and you’ll be ready to start outlining your first workshop!
How to Plan, Price, and Create Your Workshop
Next, I’ll walk you through the process of turning your workshop idea into a paid event you’re excited and confident to host.
The planning process for Weekend Workshops takes much less time than planning for a course.
I’ll show you a method you can follow, so you don’t need to script everything you say. I’ll explain how to price your workshop, and you’ll learn an easy method to ensure your attendees get what they’re looking for when they attend.
Here’s a quick look at just a few of the lessons we’ll cover as you learn how to create your outline and plan for your workshop presentation…
How to quickly create an outline for your workshop and why you don’t need to script everything out…
Exactly what to put in your workshops so that you can over-deliver for your attendees…
How to know how long your workshop should be, how “big” your content coverage should be, and how to know when “enough is enough” without overwhelming your workshop attendees…
An easy way to price seats in your workshop that eliminates pricing guesswork…
How to build your presentation in just a few minutes (my favorite way to crank out workshops quickly)...
And more!
I’ll guide you through everything you need to hold the perfect, high-value workshop that delivers for your customers and grows your business!
How to Get Paid Students Enrolled in Your Workshop
Inside The Weekend Workshop, you’ll get access to the exact marketing messages I use to get paid students enrolled in workshops.
I’ll share fill-in-the-blanks templates for emails to send if you already have a list of contacts or a following.And you’ll also discover…
How to get existing and new followers excited about attending a paid Weekend Workshop with you…
The exact message frameworks I use to fill my workshops with paid attendees...
All the tech required for selling paid workshops (it’s not much)...
Don’t have an audience yet? Follow the included “How to Build an Audience” training. It doesn’t require paid traffic…
And more!
The includes modules on Selling Your Live workshop include all the messaging templates and strategies you’ll need to fill your Weekend Workshop with paid attendees.
How I Sell $400+ Workshops with $1/Day in Advertising Spend
Don’t have a following yet?
Looking for a simple, repeatable, low-cost advertising strategy you can use to scale your workshop? I’ll include my $1/Day Advertising Strategy that uses ads on social networks to attract paid workshop attendees or more customers for ANY offer.Let me help you optimize your paid marketing approach with an easy-to-implement marketing strategy that…
Can bring in workshop attendees with as little as $1/day spent on ads…
Reduces marketing complexity for a few simple, repeatable principles…
Is easily replicated for any offer or product (you can use this ad strategy to sell anything…not just workshops)...
Can help grow a following on social platforms or used to build an email list…
And more!
The goal of this advertising strategy is to make your business and brand appear everywhere to your audience.
I’ll Give You Easy-to-Follow Tech Setup Guidelines Too
There’s no need to spend months and months setting up fancy websites, funnels, and tech gadgets to get a workshop up and running.
Let me show you a simple tech setup process you can use to get a workshop off the ground and sell fast. I’ll also walk you through what you’ll need to turn your workshop into an always-selling course that can bring in sales around the clock.Here’s a look at what’s included in the tech setup lessons:
The exact tech I use to sell the LIVE workshop with minimal effort quickly…
The exact tech I use to turn my workshop evergreen and sell 50+ courses per day like clockwork…
How I set up my emails, deliver the presentation, and even how I collect payment…
PLUS: I’ve kept this purposefully low-tech to make implementation FASTER than ever…
And more!
Even if you’re a technophobe like me, you’ll be able to get your workshop set up and selling fast.
Workshop Launch Guidance for Every Type of Business Goal
Because every business is different, I’ll guide you toward the launch strategy that’s right for your goals and the methods you can use to get your Weekend Workshop selling quickly.
No matter where you are in business, there’s a strategy that’s right for you. Let me show you how to find it.PLEASE NOTE: Not all launch strategies will net the same result. Those with an existing audience will ALWAYS outperform those with no audience, no list, or no existing leverage. Temper expectations if you’re just starting out.
During these launch lessons, I’ll cover…How to quick-launch your workshop even if you don’t have an existing audience…
How to launch a Rapid Revenue Cascade if you have an existing audience…
How to get other people to fill your workshop for you…
How to sell your workshop on evergreen with someone else doing all the hard stuff for you…
And more!
Join me and see how much less stressful, more predictable, and faster a Weekend Workshop launch can be.
How to Use Workshop Recordings for Passive Profit
After you’ve hosted a Weekend Workshop, you’ll be able to turn what you’ve created into a digital course that sells like clockwork.
During these sections of the course, I’ll show you how to take your workshop recording and package it up as a course so you can sell it forever and ever.
There are 100+ ways you can use a Weekend Workshop recording to scale a business. Let me show you a few of the strategies (basic to advanced) that I like to use once I have a workshop recording.
As you follow along during these lessons on creating an evergreen asset from your Weekend Workshop, you’ll discover…How to take your first LIVE Weekend Workshop and turn it into an evergreen, always-selling digital course you can scale…
The exact funnel we use to sell 50+ of our workshops-turned-courses per day EACH…
How to use the new evergreen course to grow an email list quickly…
And more!
In this course section, I’ll share how to turn your workshop into an always-selling profit machine.
Get Everything Above Inside
The Weekend Workshop
How I Turn One Weekend into 6-Figures in Profit Using a Simple “Weekend Workshop”
All for Just $47!
PLUS: You’ll Also Recieve These 3 Bonuses at NO COST When You Get The Weekend Workshop Today
FREE Bonus #1:
101 Done-for-You Workshop Ideas
I’ve compiled a long list of ideas that you could borrow, and pull inspo from, or just plain copy to create your own “Weekend Workshop”.
After more than 15 years in the biz, I know what works and this list of potential ideas are market proven so you can get started right.Yours FREE
When You Order Today
I’ve created workshops for almost every type of business including…
Health & Fitness
Wealth
Relationships
Service providers/freelancers
Personal development
And more!
If you can help people, teach people, or share a skill that people want to have, I’ve got a workshop idea you can use.
FREE Bonus #2:
How to Build an Email List Using Workshops
The Weekend Workshop is the PERFECT way to create and build a list quickly (and get paid to build it TWICE).
In this bonus training, I’ll show you how to start, grow, and scale a list using the methods you’ll learn in this program. I’ll even show you how to then launch multiple NEW “Weekend Workshops” to this new list you’ve built again and again.FREE Bonus #3:
How to Build a 7-Figure “Workshop Business”
For those that like to see the big picture, I’ll share with you exactly how to turn this simple Weekend Workshop into a full-scale 7-figure business.
Look, it isn’t easy. I’m not gonna sugar coat it. But it is simple.
All you need is a Workshop that works, the right funnel, and one more critical asset (which you probably already have), and scaling is as simple as a basic math formula even a 1st grader could understand.
I’ll walk you through exactly how my team and I use Weekend Workshops to scale our clients quickly. Full transparency and all.
Yours FREE
When You Order Today
Get IMMEDIATE ACCESS to Everything Listed Above Including 3 FREE Bonuses Inside…
The Weekend Workshop
How I Turn One Weekend into 6-Figures in Profit Using a Simple “Weekend Workshop”
The Weekend Workshop Digital Course
“Rapid Fire” Workshop Implementation Plan
Fill-in-the-Blanks Workshop Creation Workbook
30+ Step-by-Step Video Lessons
BONUS #1: 101 Done-for-You Workshop Ideas
BONUS #2: Workshop List Building Method
BONUS #3: The Scaling Workshop System
All for Just $47!
PLUS: You’ll Also Recieve These 3 Bonuses at NO COST When You Get The Weekend Workshop Today
No Questions Asked - 365 Day Guarantee
I guarantee that you’ll find my Weekend Workshop Program incredibly valuable.
If you don’t, simply let me and my team know with a quick email and I’ll send your money back...no questions asked.
This guarantee is good for 365 days from the date of purchase.
So, try this method now or try it 360 days from now, and if you’re not satisfied for any reason, just let us know and I’ll send your money back.
I’ve been selling courses online since 2013.
I’ve seen all the fancy methods, tested all the complicated strategies, and I made every mistake possible.
#1. Make something people want (and are willing to pay for)...
#2. Deliver as much value as you can for a fair-priced offer…
And most important…
The worst mistake I see people making is putting their heart and soul into an online course or business before they even know if it’s gonna sell.
To avoid this disaster in my own business, I developed The Weekend Workshop Method where I get paid before I create the course…
… have my students and customers help me to create the modules and materials…
… then turn that paid experiment into an evergreen, always-selling course that can bring in sales every day. So…
If you’re in the business of helping people or teaching others (even if your business isn’t selling online courses or information yet) and you’re looking for a way to get your knowledge and expertise online and selling, The Weekend Workshop can help.
If you’re ready to come up with an idea for an online course that sells…
…and you’d like to get your idea up and selling faster and more reliably than any other method I know…
Then, click “Yes! I Want This” on this page right now and complete your order to get access to The Weekend Workshop.
After you place your order, you’ll get immediate access to over 30+ guided video lessons that will show you how I plan, sell, and host Weekend Workshops.
You’ll also get 101 done-for-you workshop ideas, fill-in-the-blanks templates for everything you’ll need for your workshop, and much, much more. Plus, I’ll include a $1/day advertising strategy that can help grow any business and sell any offer (not just workshops).
Get IMMEDIATE ACCESS to Everything Listed Above Including 3 FREE Bonuses Inside…
The Weekend Workshop
How I Turn One Weekend into 6-Figures in Profit Using a Simple “Weekend Workshop”
The Weekend Workshop Digital Course
“Rapid Fire” Workshop Implementation Plan
Fill-in-the-Blanks Workshop Creation Workbook
30+ Step-by-Step Video Lessons
BONUS #1: 101 Done-for-You Workshop Ideas
BONUS #2: Workshop List Building Method
BONUS #3: The Scaling Workshop System
All for Just $47!
No Questions Asked - 365 Day Guarantee
I guarantee that you’ll find my Weekend Workshop Program incredibly valuable.
If you don’t, simply let me and my team know with a quick email and I’ll send your money back...no questions asked.
This guarantee is good for 365 days from the date of purchase.
So, try this method now or try it 360 days from now, and if you’re not satisfied for any reason, just let us know and I’ll send your money back.